We are a Data Controller under the terms of the Data Protection Act 2018. We are registered with the Information Commissioner No. Z2073164
This Privacy Notice explains what patient Personal Information the practice holds, why we hold and process it, who we might share it with, and your rights and freedoms under the Law.
Our Contact Details
Practice name and address:
Carlton Dental Practice, 4 Carlton Terrace, Birkenhead Road, Hoylake, Wirral, CH47 0LD
Practice telephone number(s):
0151 632 2233
Practice e-mail address:
info@carltondentalpractice.com
Practice website:
Person responsible for Data Protection queries:
Dr Peter Farrell BDS
What types of patients’ Personal Information do we hold?
The practice holds patients’ Personal Information in the following categories:
Why do we process patients’ Personal Information? (What is the “purpose”?)
“Process” means we obtain, store, update and archive your Information.
Patients’ Personal Information is held for the purpose of providing patients with appropriate, high quality, safe and effective dental care and treatment and the maintenance of accurate records.
Other reasons for storing your information:
Research or educational purposes
We may also use your information for research or educational purposes. If we wish to do this we will discuss the details with you and seek your consent. Whenever possible this information will be anonymised.
Direct Marketing
We may use your contact details to inform you of products and services available at the practice. If you would like to opt out of this, please inform reception.
What is the Lawful Basis for processing your Personal Information?
The Law says we must tell you this.
We hold patients’ Personal Information because it is in our Legitimate Interest to do so. Without holding the Information we cannot provide your care and treatment effectively. Also, we must hold information on NHS care and treatment as it is a Public Task required by law.
What do we do with your Information?
We will only share your information if it is done securely and it is necessary for us to do so.
How do we store your Information?
Your Information is stored securely at the practice in paper form and on protected computer systems. Computer information is backed up regularly and is securely stored away from our premises with Dentally, a cloud-based practice management software company.
We will keep your Information for as long as you are having dental care and treatment from us or ask us to remind you or send you future appointments. Otherwise we will archive it, that is, store your Information without processing it for as long as the NHS or other trusted experts advise. At present, that is for eleven years from your last contact with us (or until you are age 25 if you are 16 and under, or age 26, if aged 17 when treatment finished).
What are your data protection rights?
Under data protection law you have the right to:
What if you are not happy or wish to raise a concern about our processing of your Information?
You can complain in the first instance to our Data Protection Officer, who is Dr Peter Farrell, Carlton Dental Practice, 4 Carlton Terrace, Hoylake, Wirral, CH47 0LD and we will do our best to resolve the matter.
If you do not agree to the use of your information as described, it may not be possible for us to continue to provide your dental care.
If this fails, you can complain to the Information Commissioner at:
www.ico.org.uk/concerns, by calling 0303 123 1113, or by writing to: The Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF